Weichai: Overseas sales revenue increased by 27% in 2014

On February 4, 2015, the Weichai 2015 Overseas Agent Conference was held in Weifang. More than 120 agents from more than 40 countries gathered in Weichai to sum up the overseas business performance in 2014 and discuss the 2015 development plan.

Weichai 2015 Overseas Agent Conference Held in Weifang
Weichai 2015 Overseas Agent Conference Held in Weifang

In 2014, Weichai's sales revenue in overseas markets increased by 27%, of which the increase was particularly significant in Middle East, East Africa and other regions. Weichai engines have been widely used in commercial vehicles, shipbuilding and other applications. At present, Weichai has established a large commercial layout overseas, with 7 branches, 30 branches, and 302 authorized service stations. In 2014, Weichai successfully built plants in India, Myanmar, Ethiopia, and other countries. Among them, the Indian plant was officially put into production in December 2014, with an annual production capacity of 3,000 units.

It is forecasted that the global commodity prices will continue to fall in 2015, the economy of resource-consuming countries will be greatly affected, non-US dollar devaluation, global demand will be weakened, and global economic prosperity will decline. Although the economic situation is not optimistic, Weichai is still full of hope for 2015, and will provide stronger support for the majority of agents in product support, business promotion, after-sales service and many other aspects to maintain the rapid growth of overseas markets.

The products and services are the magic weapon for Weichai to win the market. The conference also focused on the celebrity products that Weichai has acclaimed overseas. The rich product lines such as ship machines, Bauduen products, generator sets, motors, and gas engines, as well as powerful product features, impressed the guests. At present, the engine reserves of Weichai in major overseas markets have exceeded 300,000 units, and the broad prospects for accessories and after-market operations have also aroused heated discussions among many agents. In 2015, Weichai will provide comprehensive support for service providers in terms of order delivery, technical support, and brand promotion, and jointly promote the orderly and healthy development of Weichai's overseas accessories business.

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