September Cranes: Demand Slows Car Lifter Turns Head Down

According to the statistics from the China Construction Machinery Business Network, in September, the number of truck cranes sold was 2020, a year-on-year decrease of 11.36% and a month-on-month decrease of 2.74%. Caterpillar cranes sold 161 vehicles, a year-on-year increase of 14.18% and a month-on-month increase of 13.38%. In September, truck cranes were installed. Sales of 621 units, an increase of 17.84%, a decrease of 25.00%.

â—† The number of car cranes increased by 5.32% year-on-year, with the largest increase in Sany.

From January to September, Xugong’s crane sales totaled 14,912 units, an increase of 5.92% year-on-year, and its market share was 50.83%. The larger increase was Sany Heavy Industry, an increase of 95.38%. Sichuan Changqi performed poorly in January-September 2011, with a year-on-year drop of 55.73%. Anhui Liugong, Manitowoc and northern traffic also experienced negative growth. .

From the trend point of view, the industry concentration is further enhanced, and many second- and third-tier brands are marginalized. At present, the competitive landscape of China's auto crane market is “absolutely exclusive”, and Xugong Heavy will become an exclusive player. Zoomlion’s heavy-duty challenge will be the most intense in the short term, and its market share will be squeezed by both Sany and Xugong.

â—† Crawler cranes increased by 10.57%.

From January to September, China's crawler crane market, Zoomlion ranked first in sales of 445 units, XCMG sold only 321 units followed by it, Fushun ranked third, sales of 269 units. Trinity Technology showed signs of recession at the end of 2010, and its sales in January-September 2011 further shrank, dropping 30% year-on-year.

Crawler crane competition is mainly concentrated in the first four companies. At present, the industry’s competitive structure is “decentralized.” The main competitive feature is fierce market competition. A company’s business operations may be reduced if it is relaxed, including the first Zoomlion. There is a great possibility of change in order.

â—† With the vehicle hanging up by 50%, XCMG will become an exclusive player.

The truck-mounted crane, which was the dark horse of the crane market this year, rallied into the sky. From January to September, the sales volume was 7,262 units, an increase of 51.42% year-on-year. It was the largest growth rate among the three types of cranes. In the month of September, 621 units were sold by truck cranes, a year-on-year increase of 17.84% and a month-on-month decrease of 25.00%.

From January to September, the truck-mounted cranes were still mainly companies of Xugong, Shimei, Hunan Feitao and Mudanjiang Gas. The sales of the truck cranes were 3747 units, 1,331 units, 603 units, and 600 units respectively; among them, XCMG was accompanied by vehicles. The increase was relatively large, reaching 63.34%, and the market share rose to 51.60%; Zhonglian decreased by 63.52% year-on-year and quit the first-tier competition.

The market share is further tilted toward the leading enterprises. According to the strength and importance of the manufacturers, the future crane market Xugong is likely to move toward an exclusive position.